Meijer Offers $10 Incentive to College Students for Completion of COVID-19 Vaccinations
Retailer's $10 incentive program runs today through Sept. 30
Aug 9, 2021

GRAND RAPIDS, Mich., Aug. 9, 2021 /PRNewswire/ -- As an increasing number of colleges and universities set COVID-19 vaccination mandates for its students, faculty and staff for the fall semester, Meijer announced today that it will provide college students with a $10 coupon off any purchase when they complete the vaccination process at a Meijer store.

"Returning to campus is a huge and exciting step toward normalcy following the pandemic that disrupted so much of our lives. But to continue on that path, we encourage everyone who is able to receive the vaccine to take this important step," Meijer President & CEO Rick Keyes said. "Our pharmacy teams have dedicated themselves to keeping our communities safe, but there's more work to be done. We're hopeful this incentive makes a difference."

The $10 incentive program goes into effect today and will run through Sept. 30.

In order to take advantage of this offer, college students will need to have their first COVID-19 dose administered by Sept. 30 at a Meijer pharmacy. Once they have completed the vaccine series, the students will receive a coupon at the pharmacy, which is redeemable in store for 28 days.

Meijer pharmacies have seen an uptick in COVID-19 vaccinations recently, with a nearly 20 percent increase in vaccines administered during the past 3 weeks.

"We are highly encouraged by the continued commitment of those in the communities we serve to get vaccinated to protect themselves and those around them," said Jackie Morse, Meijer Vice President of Pharmacy.

In late April, Meijer pharmacies launched a walk-up vaccine program at all locations across the Midwest after administering one million vaccine doses at its in-store clinics. To date, the retailer has administered more than 1.7 million doses. All eligible individuals, including those ages 12-17 with a parent or guardian, are encouraged to get their vaccine at their local Meijer pharmacy.

Meijer began the rollout of its vaccine clinics in mid-January, after being named a Federal Retail Pharmacy Partner in the State of Michigan. Since then, the retailer has conducted thousands of in-store vaccine clinics, as well as community-based off-site clinics, throughout all six states in its Midwest footprint.

In May, Meijer incentivized its customers with a coupon, following the completion of the vaccination process, regardless of the retailer they received it at. Meijer also provided its team members with a $100 bonus once they complete the vaccination process and show their vaccination cards.

People interested in getting the vaccine can walk into any Meijer pharmacy, or register to get an appointment by simply texting COVID to the number 75049. Individuals can also go online to to register.

About Meijer: Meijer is a Grand Rapids, Mich.-based retailer that operates 257 supercenters and grocery stores throughout Michigan, Ohio, Indiana, Illinois, Kentucky and Wisconsin. A privately-owned and family-operated company since 1934, Meijer pioneered the "one-stop shopping" concept and has evolved through the years to include expanded fresh produce and meat departments, as well as pharmacies, comprehensive apparel departments, pet departments, garden centers, toys and electronics. For additional information on Meijer, please visit Follow Meijer on Twitter and or become a fan at


For further information: Meijer News Media Hotline, 616-249-6334